Are These SEO Myths Stopping You From Building Your Brand?

SEO, or search engine optimization, can be a bit of a mystery. For many business owners, SEO can simply seem too complicated to take on. That's why many choose to hire SEO consultants to help them build brand awareness and increase traffic to their sites. But others are under the impression that SEO strategies are [...]

2017-12-15T00:00:21+00:00 December 15th, 2017|Uncategorized|

3 Big Impacts of the Internet on the Tourism Industry

The tourism industry has made the great migration from travel agency storefronts to an online landing page. Now, more than ever, people are booking reservations online for their next vacation. Before purchasing something, between 80 and 90% of customers look at online reviews, and this is especially true when booking hotels, resorts, campgrounds, and other [...]

2017-11-09T21:09:02+00:00 November 9th, 2017|Uncategorized|

3 Essential Tips For Marketing Your Campground Online

Many campground operators don't see the need for online advertising because they think their services will sell themselves. But the fact is, even if your RV park offers the most amenities with the most affordable price, you most likely won't see consistent customers unless your business has at least some sort of online presence. Here are some [...]

2017-11-26T10:23:44+00:00 August 16th, 2017|Uncategorized|

Tourism Marketing Trends To Try This Summer

Modern tourism marketing is all about being visible online. A 2014 study found that companies spend an average of 25% of their marketing budgets on digital marketing specifically. This was then expected to jump to 75% within five years, so it is important that your camping, cabin, bed and breakfast, or similar hospitality business is [...]

2017-11-26T10:23:44+00:00 July 10th, 2017|Uncategorized|

How To Use Instagram To Market Your #Campground

Bringing potential guests to travel and tourism websites is a cross-platform effort. Social media is a significant part of this strategy. Google found in 2015 that 51% of smartphone users found a new company or product through a mobile search. While these users are looking for businesses on search engines, they are also influenced by [...]

2017-11-26T10:23:44+00:00 June 29th, 2017|Uncategorized|

5 Reasons Your Travel Business Needs Customer Reviews

The travel and tourism industry is driven by reviews. Before booking a vacation, most people head to sites like Trip Advisor, purchase travel books, and look to social media for advice. If your business has reviews on social media, external sites, and included in your travel website design, customers will see you as more reputable [...]

2017-11-26T10:23:44+00:00 June 13th, 2017|Uncategorized|

Photography Tips To Boost Your Tourism Marketing

Your tourism property has one key advantage when it comes to marketing: It is beautiful. Sprawling campgrounds, cozy cabins, and adorable bed and breakfasts are a visual marketing dream. When done well, your business's photography can be the deciding factor when a customer chooses to book. Follow these tips to take and use the best [...]

2017-11-26T10:23:44+00:00 May 19th, 2017|Uncategorized|