Tourism Marketing Trends To Try This Summer

Modern tourism marketing is all about being visible online. A 2014 study found that companies spend an average of 25% of their marketing budgets on digital marketing specifically. This was then expected to jump to 75% within five years, so it is important that your camping, cabin, bed and breakfast, or similar hospitality business is [...]

July 10th, 2017|Uncategorized|

How To Use Instagram To Market Your #Campground

Bringing potential guests to travel and tourism websites is a cross-platform effort. Social media is a significant part of this strategy. Google found in 2015 that 51% of smartphone users found a new company or product through a mobile search. While these users are looking for businesses on search engines, they are also influenced by [...]

June 29th, 2017|Uncategorized|

5 Reasons Your Travel Business Needs Customer Reviews

The travel and tourism industry is driven by reviews. Before booking a vacation, most people head to sites like Trip Advisor, purchase travel books, and look to social media for advice. If your business has reviews on social media, external sites, and included in your travel website design, customers will see you as more reputable [...]

June 13th, 2017|Uncategorized|

Website Design Mistakes That Could Hurt Your Tourism Business

Your campground, cabin, or bed and breakfast website is all that stands between your customers and your business. By creating a well-designed, intuitive site, you can draw create the best possible user experience, turning site users into guests. If you are making any of the following mistakes, you could be hindering this process. Hidden Contact [...]

June 2nd, 2017|Uncategorized|

Photography Tips To Boost Your Tourism Marketing

Your tourism property has one key advantage when it comes to marketing: It is beautiful. Sprawling campgrounds, cozy cabins, and adorable bed and breakfasts are a visual marketing dream. When done well, your business's photography can be the deciding factor when a customer chooses to book. Follow these tips to take and use the best [...]

May 19th, 2017|Uncategorized|

More Traffic to an Up To-date RV Park Website Means More Reservations

Living in a digital age has advantages and disadvantages when it comes to RV park websites. For example, you may have an amazing website that highlights features of your park, but it may lack the website traffic. Or your website may have the website traffic, but it doesn’t function correctly. According to an infographic on [...]

May 10th, 2017|Uncategorized|

5 Elements Every Campground Website Must Have

While your customers are ultimately looking to spend time outdoors, their journey to your campground starts online. Having a well-designed website is more important than ever for drawing campers to your business. In 2014, companies were spending and average of 25% of their budget on digital marketing. That portion is expected to jump to 75% [...]

April 26th, 2017|Uncategorized|

A Campground’s Guide To Mobile Marketing

In the digital age, businesses need to meet customers where they are: On their phones. By using mobile marketing to its full potential, you will attract more potential customers and encourage them to book a stay at your campground. Your best campground marketing starts with finding a customer on their phones and ends with then [...]

April 26th, 2017|Uncategorized|